Cancer Survivorship in the Digital Era: Special Reference to Facebook Health Groups

Abstract

Purpose

Cancer patients often need emotional and social support. Online social media platforms have a significant role in connecting cancer survivors for motivating and supporting cancer-affected people seeking help online. This study aims to investigate the role of social media platforms such as Facebook in enhancing the collaboration between them as well as medical professionals and groups in Facebook are also considered in this study.

Methods

This study follows a qualitative approach and utilizes both primary and secondary data for a better understanding of the role of Facebook. This study conducts interviews with doctors and cancer specialists.

Results

The results of this study show that more than 70% of the participants are agrees with the significant role of Facebook and other social media in the collaboration with cancer patients. The results also depict the role of several groups and communities in Facebook are helping cancer patients get motivation and knowledge related to the deadly disease.

Conclusions

The results conclude that Facebook and other social media platforms are emerging in this situation and people affected by cancer are collaborating with cancer survivors for motivation and many cancer specialists are also there who provide knowledge related to cancer.